2003-2004 Season
“There
are few places for me more exciting or more rewarding to experience
than California’s San Joaquin Valley, especially in the blistering
heat of an afternoon in late summer when everything seems to
be happening at once. It has been called “The world’s
richest agricultural valley”, a technological miracle of productivity where
dog-eat-dog competition is at its keenest. Yet even Californians
tend to take this big, flat world for granted.”
-James J. Parsons,
1987
Carl Sauer Memorial Lecture
Pearson Ranch
celebrates James J. Parsons (1915-1997) a
great Cultural
Geographer and friend of the San Joaquin Valley.
It has always fascinated us that the orange
can be any shade of green, and still be mature. It requires
cool or cold temperatures in order to turn orange. The San Joaquin
Valley in California has a micro-climate so perfectly suited
for orange ranching that it is called “the orange belt”. This
orange belt is formed by the Sierra Nevada Mountains on the
Eastern edge of the valley. The cool night air rushes
down into the valley every night, chilling the oranges so both
the color and sugar come in so they can be harvested. Porterville,
the home of Pearson Ranch, is smack dab in the middle of the
orange belt. With the snowcapped Sierras in the background,
the groves of the orange belt are the most beautiful in the
world, as is the fruit they produce.
When you buy oranges,
pummelos, blood oranges, minneolas or any special citrus variety
from Pearson Ranch you will receive the highest grade of fruit
in the world. We, at Pearson Ranch, promise that all of our citrus products are
hand selected as the most delicious and beautiful fruit available
at any time during the season.
Pearson Ranch Park News
Lights.
Camera. Action.
Thanks to Pearson Ranch’s hard work and good neighbor policy,
we now have a stoplight and crosswalk on our busy corner at
Highway 65 and Teapot Dome Avenue. This is great news
for the community, as children must cross this highway to attend
the neighborhood elementary school. It is also happy news
for friends of Pearson Ranch as it will be easier for our visitors
to stop by and say “hello”.
Recycle. Reuse. Relax.
Pearson Ranch’s brightly painted historic buildings are now
punctuated by wind machines that have been transformed into
environmental sculptures.
These grand machines
were grounded dinosaurs, replaced by more energy efficient models,
and rusting in the weather. Our home team of farmer/artists
led by Tony Marquez repainted and re-imagined these machine
sculptures, erecting them on our park borders. Thirty
feet tall with bright blades free-wheeling
in the breeze, they put a smile and a sigh on the lips of grown-ups
and kids alike.
Pearson Ranch Country
Store News
Our
country store is stocked with the best hand-made food and products
for the home from the San Joaquin Valley. Now, our internet
customers can join the farmer’s wife who mixes Pearson Ranch
Orange Honey into home-churned butter, and the healthy gourmet
who savors our complexly dry, yet nonalcoholic, grape juice
with his meals.
Artisanal products fill the shelves at the Pearson Ranch Country
Store. Local olives are steeped and pressed to release their
delicate nutty oils. The fresh nuts are a short step away from
the trees where they grew. Regional beef jerky is the best ever
tried. The preserves are made in a neighbor’s spotless
kitchen in Three Rivers. And our star seller, the best
marmalade on the market, Pearson Ranch Orange Preserves is always
hand-made in small kettles.
Be
sure to check our website for new products throughout the year. We will be adding additional artisanal products
from California and Oregon.
You will find them featured in our newsletter as a new
item so they are easy to find.
Pearson Ranch Kitchen News
At lunch and dinner, hearty appetites
rule the Pearson Ranch table. Our extended family is similar
to yours with everyone following a different diet dictum, everyone
hungry at the same time, and all wanting something a little
special. This is the daily challenge to home chefs everywhere.
One of my favorite solutions is to whip up a batch of citrus-based
marinades and vinaigrettes. There is no comparison between
a home made marinade and something that slides out of a bottle.
The aromatic oils are altered during the commercial production
process. This results in a store bought predictability
that stops it from singing on the tongue.
Whether your gang eats chicken, fish,
meat or tofu, these marinades can take a chop or filet and enliven
it for a quick saute or broil. With a side of rice
or couscous, and a salad and vegetable, your meal can be on
the table in 30 minutes. Then, all you have to worry about
is dessert, and that’s another column.
Be sure to check out the From Our
Chef section of our website for Citrus Recipes for Salads
& Dressings, Marinades & Sauces, Poultry, Grains, Vegetables,
Desserts, Beverages, Holiday Treats & Crafts.
If you have any questions about cooking with citrus,
our recipes, or would like to share one of your own favorites,
please email our chef at mail@pearsonranch.com.
Tony’s Ranching News
Once again in 2003,
Pearson Ranch is growing some of the finest fruit in the world! The warm summer this year will ensure an orange season filled with
delicious, and very sweet citrus.
If “mother nature” is cooperating, our navel oranges
will be ready to ship by late November.
Industry wide, crop production looks excellent and availability
should last well into 2004.
Our pummelo grapefruit crop is the most abundant to date.
Although this year, our “Chandler Pink Pummelos” will
be a little smaller in size, the number of pieces of fruit per
tree is an amazing sight to see! In fact, our field representative has told
us, that ours is the best pummelo crop she has seen in the whole
San Joaquin Valley! Harvest
time for pummelos starts in November, but are sweetest in December
and January.
We
believe that when you farm to the very best of your ability,
only the very best fruit will you grow…after all, “the proof
is in the box.”
Pearson Ranch promises to continue to provide the very best citrus
products in the world to you this season. We thank you
for your support over the past seven years!